MTN MoMo has flagged off its MoMo Fuel Happy Hour Campaign at …………….in partnership with ……… Energy. Available at all petrol stations, the campaign offers customers 20% cashback on qualifying fuel payments made through the MoMo App every weekday from 5:00 p.m. to 6:00 p.m.

With fuel prices remaining high, MoMo Fuel Happy Hour gives motorists an opportunity to get more value from essential everyday purchases. The campaign puts fuel at the centre of MoMo’s everyday use cases, encouraging customers to use MoMo more often and make the MoMo App their preferred way to pay.

To participate, customers should pay for fuel through the MoMo App at any petrol station during the weekday Happy Hour window, from 5:00 p.m. to 6:00 p.m. Qualifying app payments receive 20% cashback, subject to the campaign terms and conditions. Fuel payments through *165# remain available, but USSD payments are not eligible for the Happy Hour cashback.

While launching the campaign, Keith Tukei, Chief Commercial Officer of MTN MoMo, said: “Our ambition is to make digital payments an effortless part of everyday life. This requires us to go beyond simply providing a payment platform and focus on solving real customer needs. When a motorist can pay for fuel seamlessly through the MoMo App or USSD, we are removing friction from an essential everyday transaction and making the customer experience simpler and more convenient.”

Alongside the immediate cashback benefit, the campaign is designed to encourage a shift towards the MoMo App and build regular use of MoMo for everyday purchases such as fuel.

“The cashback is an added benefit, but the real value lies in the convenience, accessibility and versatility of the MoMo ecosystem. We want customers to experience firsthand how easy it is to pay digitally and to make that experience their preferred way of transacting. Our focus is on creating solutions that deliver practical value today while building the habits that will drive greater digital payment adoption tomorrow,” he said.

The Happy Hour offer combines a clear daily window with a familiar purchase: fuel. By rewarding qualifying MoMo App payments with 20% cashback, MTN MoMo is giving motorists a reason to try the app at the pump and return to it for their regular fuel purchases. The cashback is an app-only benefit; the continued availability of USSD payments does not make those transactions eligible.

Fuel is one of the everyday journeys in which MTN MoMo is expanding its role. Alongside MoMo Boda Codes, payments on Kiira Motors’ Easy Bus service and toll payments on the Kampala-Entebbe Expressway, MoMo Fuel Happy Hour brings a tangible reward to motorists’ routine spending.

MoMo Fuel Happy Hour reinforces MTN MoMo’s ambition to make MoMo an everyday currency for Ugandans across all segments. Fuel is one of the everyday use cases that connects closely with people’s lives—from individual motorists to commercial drivers and transport operators. By rewarding qualifying fuel payments through the MoMo App, the campaign brings added value to this familiar need while encouraging customers to make MoMo part of their routine spending.

The flag-off at Shell Kyitetika, held in partnership with VIVO Energy, marked the launch of the campaign. Alex Tusingwire, representing VIVO Energy, also graced the launch at Shell Kyitetika. The Happy Hour offer is not limited to Shell stations: customers can benefit at all petrol stations when they make a qualifying fuel payment through the MoMo App during the designated weekday hour.

The partnership with VIVO Energy highlights the role of fuel retailers in bringing MoMo closer to customers’ everyday needs. By combining the reach of petrol stations with an app-only reward, the campaign creates an opportunity for motorists to build a regular habit of paying through the MoMo App. The Happy Hour offer will be available at all VIVO Energy stations, but is not exclusive to VIVO Energy: customers can also benefit at other petrol stations when they make qualifying fuel payments through the MoMo App during the designated Happy Hour. Tukei also acknowledged the contribution of fuel station partners in bringing the campaign to customers.

“We recognize and sincerely appreciate our participating fuel station partners for working with us to bring this initiative to life. The adoption of cashless payments depends on a strong ecosystem in which customers can access convenient payment options wherever they need them. Our partners play an important role in making that experience possible, helping us bring the benefits of digital payments closer to motorists while creating a more seamless experience at the pump.”

Motorists are encouraged to pay for fuel through the MoMo App at any petrol station every weekday between 5:00 p.m. and 6:00 p.m. to receive 20% cashback on qualifying purchases, subject to the campaign terms and conditions. Payments made through USSD (*165#) remain available but do not qualify for the cashback.

At a time of high fuel prices, MoMo Fuel Happy Hour offers added value on routine fuel spending while encouraging customers to explore the MoMo App for more of their everyday payment needs.

Through MoMo Fuel Happy Hour, MTN MoMo is rewarding everyday use and encouraging a lasting shift towards the MoMo App, making MoMo a natural choice for routine purchases.